Little things matter

2017-08-31

The number one problem with “little tips” People say enough little things add up to big differences. When the people leading others to consume fossil fuels wantonly are the Koch Brothers and Donald Trump, the measure of change is against their results and no amount of changing to LED bulbs will accumulate to compare with their results. Even so I still recommend acting on small things, but not because they add up to big differences. The number one problem with little tips is that they reinforce the believe that you don’t want to do them. That they are sacrifices. If I recommend something that I know you’ll love and you’ll thank me for, I don’t recommend a little of it. This culture used to accept drinking and driving. Knowing what you know about drinking and driving, would you promote to people only to avoid drinking and driving one day a week? Or to drink a little less before driving?

Josh V2

2017-09-24

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Josh V1 Interview

2017-09-11

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